No card required. CrawlBrain branding stays on the widget.
Help visitors find products, understand your services, and get answers from your website. Start with $5 in free credit. Upgrade to Pro for more control.
No card required to start. Try it on your own content.
$0
to get started
Try AI search and answers on your own website.
No card required. CrawlBrain branding stays on the widget.
RECOMMENDED
$5
every 30 days, added to your balance
Your brand, your AI model, and room for more websites.
Everything in Free, plus:
No card required for Free
Cancel Pro any time
Secure payments by Paddle
How payment works
Activate Pro. Pay $5 for Pro at checkout. Your card is saved.
Add your selected credit. Your chosen $5 to $500 top-up is charged once to the saved card, without a second checkout. Both pre-tax payments become credit.
EXAMPLE / A $20 TOP-UP
| Pro activation | $5 |
|---|---|
| Selected top-up | $20 |
| Total before tax | $25 |
| Credit added | $25 |
Your remaining signup credit stays available. Taxes are extra and do not become credit.
AI options
Every AI answer uses credits. Balanced is the default for most websites. With Pro, you can choose a different AI option for each website. Credit usage depends on the option you choose.
PRO
The lowest-cost, fastest option for FAQ pages and simple questions. It may miss unusual product names or questions asked in another language.
Lowest credit usage per answer.
FREE & PRO
The recommended starting point for most websites. Designed for natural answers and questions where your content is less clear.
Standard credit usage per answer.
PRO
For technical documentation or complex products where answers need more reasoning. It is slower and uses more credits per answer.
Highest credit usage per answer.
All three use your website content and link to source pages. Model choice affects answer quality, speed, and credit usage. Cost-optimized may be less reliable for questions in another language.
| What | When it happens | Credit usage |
|---|---|---|
| AI answer, Cost-optimized | A visitor receives an AI answer to a simple question or FAQ. | Lowest per answer |
| AI answer, Balanced | A visitor receives an AI answer based on your website content. | Standard per answer |
| AI answer, Premium | A visitor receives an AI answer to a complex or technical question. | Highest per answer |
| Instant search results | Search results appear while a visitor types. | Uses credits |
| New or changed pages | A page is read and added to your index. | Uses credits |
| Unchanged and deleted pages | Your sitemap is checked for changes. | No credits used |
All AI options use credits. The option you choose determines credit usage per answer.
80%
Of shoppers have left an online store because its search experience let them down.
43%
Of failed self-service attempts were due to customers not finding relevant content.
≈ 50%
Of test participants used search first to find a product.
The details, side by side
Search, AI answers, and indexing draw from the same balance. Usage depends on your content, visitor activity, and AI model.
| Feature | Free | Pro |
|---|---|---|
| Search and visitor experience | ||
|
AI-powered search
i
Find relevant pages based on what visitors mean, even
when they don't use the exact words on your website.
Uses your credit balance.
|
Included. | Included. |
|
Source-backed AI answers
i
Give visitors direct answers based on your website
content, with links to the sources. Uses credit;
consumption depends on the selected AI model.
|
Included. | Included. |
|
Context-aware AI conversations
i
Visitors can ask follow-up questions without repeating
the details. CrawlBrain remembers the context within
the conversation. AI answers use credit.
|
Included. | Included. |
|
Multilingual AI answers
i
Visitors can ask questions and receive answers in
their own language, using your website content.
Like other AI answers, these use credit.
|
Included. | Included. |
|
AI model selection
i
Choose which AI writes your answers, per website.
Pro lets you select Cost-Optimized, Balanced, or
Premium to suit your content and budget.
Free uses Balanced.
|
Default: Balanced | Choose Cost-Optimized, Balanced, or Premium |
|
Free keyword search fallback
i
If your credit runs out, visitors can still find
pages through basic keyword search without
consuming credit.
|
Included | Included |
| Branding and website coverage | ||
|
Widget branding control
i
Pro lets you remove the "Powered by CrawlBrain"
footer from your website's widget.
Free keeps CrawlBrain branding.
|
CrawlBrain branding stays | Remove CrawlBrain branding |
|
Websites
i
Each website has its own content and widget settings.
Pro websites share one credit balance.
|
1 | 3 (shared balance) |
|
Pages per website
i
Pages CrawlBrain can index to find relevant results
and generate answers. The limit applies to each
website. Indexing uses credit.
|
Up to 1,000 | Up to 50,000 |
|
Daily content sync
i
Automatically checks your website for content updates
each day while sufficient credit is available.
Content syncing uses credit.
|
Included. While credit is available | Included. While credit is available |
| Credit, exports, and integrations | ||
|
Top up credits anytime
i
Add $5 to $500 in credit when you need it. Your first
top-up also activates Pro with a separate $5 charge.
Both payments before tax become credit;
taxes do not.
|
First top-up activates Pro | $5 to $500 per top-up |
|
Unused credit stays available
i
Unused credit stays in your balance for future use.
It does not reset when your Pro plan renews.
|
Included | Included |
|
llms.txt
i
Make a structured overview of your website available
for AI tools to discover and navigate.
Included in both plans.
|
Included | Included |
|
Content downloads & exports
i
Download your website content as llms-full.txt,
Markdown, CSV, or JSON for use in other tools
and workflows.
|
Not included | Included. llms-full.txt, Markdown, CSV, JSON |
|
REST API & OAuth integration
i
Connect CrawlBrain to your applications and
workflows through the REST API and OAuth.
|
Not included | Included |
AI-powered search and AI answers consume credit on either plan. Widget customization here refers to branding options. Your first top-up activates Pro and includes the $5 Pro activation payment plus your selected top-up; taxes are additional.
WORKS EVERYWHERE
WHY THIS TEAM
CrawlBrain is built by the team behind Squirrly, WP Ghost, and other established WordPress and SaaS products. We have spent years building, improving, and supporting software for online businesses.
of software development and customer support
Squirrly SEOSEO plugin for WordPress
WP GhostSecurity plugin for WordPress
Before you choose
No. Pro also adds branding control, more AI options, content exports, REST API, and OAuth. Those capabilities can be useful on a single small website. Free and Pro both provide search and AI answers; paid usage is deducted from your balance on either plan.
Search displays relevant pages as a visitor types. An AI answer responds directly to a submitted question and links to the source content. Semantic search and AI answers use different amounts of credit from the same balance; AI answers generally use more.
Yes. Create a Free account and receive a one-time $5 signup credit. Connect one website with up to 1,000 pages and test search and AI answers using your content.
Pro renews automatically for $5 every 30 days, and each payment adds $5 credit to your balance. AI answers, semantic search, and indexing use that balance. If you need more credit, top-ups are separate purchases. Pro does not include unlimited paid usage.
No. Unused credit stays available until you use it. Each Pro renewal adds credit to your existing balance rather than replacing it.
No. Additional top-ups are optional, although paid features need enough credit to work. Pro still renews every 30 days until you cancel, even during a quiet period. Automatic top-ups are optional.
The widget switches to free keyword search. AI answers, semantic search, and daily sync pause. Results may be less relevant, but your index and settings stay saved. Add credit to resume paid features. You’ll receive an email when your balance drops below $1 and when it reaches zero.
Yes. Cancel from Manage billing. Pro stays active until the end of the paid period, then your account returns to Free features and limits. Your unused balance stays available. Existing websites above the Free limit continue to work, but you cannot add more. A later top-up reactivates Pro.
Your chosen AI model, visitor activity, content length, and answer length affect usage. Indexing new or changed pages also uses credit. Unchanged pages are not indexed again during daily sync; Rebuild Index reads all pages again and uses credit.
See it work on your content
Get $5 in free credit, connect your website, and try the questions your visitors ask.
No card required · one-time signup credit · 1 website, up to 1,000 pages